Nofont

If I build it what will come?

Andreas Carlsson — Sat, 20 Dec 2008 08:45:42 +0000

I've come to a crossroad for Nofont.com ... and I haven't even started to build it for real yet. A year ago I was sure that this was the place where all my material should end up, and that would form the "killer content" that would draw the masses. In a "If you build it he will come" kind of way. I remember when I was 17 or 18, I used to watch Field of Dreams every weekend. It was not for Mr Costner, not the love of baseball, not the history or the culture of the game. No it was that feeling when the single man put every thing he had into what he believed in, every breath he took aimed at reaching his goal. He knew he would do it, the rest of the world just didn't give a damn. It was the poetic justice when Karen said "Dad, there is a man in the field" and Doc Grahams "When a place touches you like this, Ray, the wind never blows cold again". It made me cry sometimes.

LoveTweet.com is now released!

Andreas Carlsson — Thu, 18 Dec 2008 13:34:31 +0000

The last month or so me and Jaan Orvet has built Lovetweet, and now it's live! Be sure to check it out and spread the love! Update: Lovetweet has been featured on web design inspiration site Webcreme.

Soho - London 2008 “Alphabet”

Andreas Carlsson — Mon, 08 Dec 2008 08:08:52 +0000

Cool concrete signage form Alphabet bar in Soho, London.

Linköping - Sweden 2008 “Health”

Andreas Carlsson — Fri, 05 Dec 2008 08:02:35 +0000

This is just too much “Stefan & Krister”-humour for me. Ok, the sign says “Bodyhealth Massage” (feely translated) … but come on … this is just comedy and tragedy at the same time.

Status of the Tidyman Book

Andreas Carlsson — Wed, 03 Dec 2008 13:34:32 +0000

Slowly I'm getting the Tidyman book ready. Still some 80 pack-shots to edit, finish up on the design, images to clear and some serious text editing, but I can see the end of the tunnel. Hurray! This is the cover and some spreads from the book in its current state.

Kungsholmen - Sweden 2008 “Flirt more”

Andreas Carlsson — Wed, 03 Dec 2008 10:01:05 +0000

Gröna Lund - Sweden 2008 “Pettson & Findus”

Andreas Carlsson — Mon, 01 Dec 2008 08:32:01 +0000

Nice “wallpaper” from the house of children story “Pettson & findus”.

Christmas campaign for ICA

Andreas Carlsson — Thu, 27 Nov 2008 15:57:57 +0000

Just released the Christmas campaign for my client ICA (both Sweden and Norway). The goal was to create a clean design that allowed for large and inspiring food-images, campaign contained campaignsite, banners, ads and a lot more. Thank you Mattias for great flash work.

Skövde - Sweden 2008 “Faded brand”

Andreas Carlsson — Thu, 27 Nov 2008 09:10:18 +0000

Back in the eighties the logo of Sparbanken (now Swedbank) was one of the coolest in Sweden …

Skara Sommarland - Sweden 2008 “Happy”

Andreas Carlsson — Tue, 25 Nov 2008 23:19:41 +0000

This is the entrance and parking lot at Swedish children theme/fun park “Skara Sommarland”. Nice detail is the happy people in the vehicles.